17 Small Business Saturday Marketing Ideas Any Business Can Try

Just after Thanksgiving, businesses celebrate Black Friday and Cyber Monday to draw in shoppers and set the tone for a high-revenue holiday season. For many years, the biggest brands won on these shopping days, and that’s why American Express created Small Business Saturday in 2010, in direct response to the Great Recession. Times were tough […]
18 Great Positioning Statement Examples + How to Write One

You know that one friend who always knows exactly what to say? Positioning statements are sort of like that. They help your brand say the right thing at the right time. And with these examples and templates, you’ll have everything you need to write a positioning statement that makes your brand’s message clear, confident, and […]
96 Gourd-geous November Content Ideas for a Bountiful Fall

Things move quickly in these last couple months of the year. We’re shifting from October goblins to November gobblin’ while keeping an eye on December shoppin’. It’s a speeding train that isn’t stoppin’. It can feel a little out of control when you’re marketing a business. Even if this isn’t your high season, you still […]
The Ultimate Cheat Sheet to Holiday Advertising in 2024

Holiday advertising, while crucial to year-over-year success, can be a daunting task for even the most popular brands. You’re not alone if navigating holiday ads for your business feels more like driving through a blizzard than taking a sleigh ride through a winter wonderland. Luckily, all the major ad platforms have released holiday advertising playbooks […]
27 Perfectly Worded Thanksgiving Greetings & Messages

You nailed your Halloween costume. You’re on track to hit your Q4 goals. You’ve even gotten some holiday shopping done. Then it comes time to create all your Thanksgiving-themed collateral and it’s coming out nothing like you had envisioned…You do some Googling and find AI-generated mumble jumble like “Wishing you a Thanksgiving with the highest […]
65+ Creative November Marketing Ideas (+Examples!)

November marketing ideas based on national months Here are even more ways to bring attention to issues, groups, and causes that you and your audience cares about and connect with them on an emotional level. Make a plan to grow your business this November using our free growth strategy template! Lung Cancer Awareness Month These […]